Meredith Duxbury Reveals If She Really Used 10 Pumps of Foundation

Influencer Meredith Duxbury is finally coming clean about her not-so clean-girl makeup routine.

Duxbury, 25, took to TikTok on Thursday, January 16, to reveal that she didn’t actually use the obscene amount of foundation that she went viral for. “Since TikTok might be getting banned there’s one secret I need to share with you,” the beauty guru captioned the video. “I did wipe some of those 10 pumps off.”

Fans shared their thoughts in the comments section, happy to finally learn the truth. 

“Reveal of the century,” one follower wrote. A second added, “I needed this kind of closure, thank you.” A third, who believed Duxbury’s hack, commented, “NOOOOO YOU CAN’T DO THIS TO ME RN I BELIEVED YOU😭😭.”

Duxbury went viral back in 2023 by taking her makeup to the extreme with a whopping 10 pumps of foundation on her skin before layering on concealer, bronzer, blush and more. At the time, other makeup creators were opting for a “clean girl” aesthetic, which consisted of minimal foundation, dewy skin and soft features. Duxbury, however, stood out for her heavy glam.

In April 2023, she shared a TikTok explaining why she used so much foundation, and even ensured fans that she was indeed using all 10 pumps despite being accused of wiping some off.

“I do not remove all the foundation and redo my makeup. I use my hands to blend it in to reduce the amount of waste of foundation,” she continued, noting that brushes and sponges absorb some of the product. “A lot of people think I do my foundation like this for views, which is untrue.”

Earlier this month, Duxbury maintained her claims that she used that much foundation, writing via TikTok, “When everyone says my 10 pumps of foundation were just for views … it was real, believe it or not.”

Since going viral, Duxbury has toned down her foundation use and now dons a more natural base.